Born of the Prairie. Built for the People Who Call It Home. Sask Proud Clothing founded in 2025
We come from a place where the sky goes on forever. Where the wind can cut through your coat in January, but the same sky opens wide and golden come July. Saskatchewan isn’t for the faint of heart — it’s for the ones who dig in, bundle up, and get outside anyway. The ones who lace up skis when it’s -25, paddle glassy lakes at sunrise, and chase sunsets down gravel roads.
We’re those people.
We’re skiers, snowshoers, sledders, cyclists, hikers, curlers, kayakers, and paddleboarders. We’re early risers and late bonspielers. We’ve learned that “bunnyhug weather” can mean anything from +5 to -25, and we wear that with pride. Because here, thriving isn’t about comfort — it’s about character.
Sask Proud Clothing was built from that spirit. A brand for everyone who’s ever scraped frost off their windshield before dawn, loaded up the truck, and still said, “beauty day for it.”
Why We Exist
We wanted to wear something that told our story — the story of a province with heart and grit, of big skies and bigger kindness. So we made it ourselves. Sask Proud is about quality clothing that celebrates the place we love, from the boreal forest to the bald prairie, from Regina’s rail yards to the shores of Waskesiu.
Our designs nod to what makes us who we are:
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Heritage rooted in hard work and humour.
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Designs inspired by prairie icons — wheat, elevators, the northern lights.
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Colours named for the land: prairie gold, sky blue, aurora teal, birch white.
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Gear tough enough for sled trails, soft enough for a lake fire.
We Are All Treaty People
We live, work, and play on Treaty lands and the traditional territories of many Nations.
Saskatchewan’s strength comes from this shared ground and we honour that by striving to create a brand built on respect, inclusion, and collaboration.
More Than a Brand
Sask Proud isn’t just about where we live, it’s how we live. It’s the sound of skates on outdoor ice. The smell of canola in bloom. The laughter from a backyard fire in a prairie breeze.
We wear our province on our sleeves – literally – because we’re proud to be from a place that demands resilience, rewards kindness, and gives us skies for days.